Hi there,
Now when you know how to identify the seasonal colour type and the body shape , it's high time to go shopping. Personal shopping is part of my work as a stylist and I want to share my knowledge I gained after personal shopping practice at Westfield Shopping centre.
Ideally personal shopping goes after personal styling consultation and wardrobe analysis. However personal shopping might go alone.
First of all, you need to have a short conversation with your client and ask few questions. I suggest to find out about the reason of a shopping whether it is a special occasion or just wardrobe update. If it's a special occasion then find out what sort of occasion in particular, how does your client prefer to look then what style and colours prefer, what size wears, take a look at client's body shape and try to identify client's colour type.
If a client aims to update the wardrobe, identify the functional purpose of the wardrobe the client is going to update: for work or for leisure, if it's for work then field of activity and client's role, type of a dress code, ask what style does a client prefer, how does your client want to demonstrate himself to public, colour preference, lifestyle, ask what is the main requirement your client sets for clothes: quality, trendy, unique, brand, price, personal tailoring, what brands prefer, which shops she/he goes for shopping and the budget your client has for shopping.
Very important to build friendly conversation with your client rather than question-answer interview. The role of a personal stylist here is not only get answers to questions but also feel the client's personality, identify what style will flatter client's body shape taking into account client's personality. It is important that a client feels comfortable and confident in his/her new clothes.The role of a personal stylist is to discover new shops for a client although taking into account client's preferences.
Another important point is to build a good trustful relations with clients and be able to convince a client if it's needed. You should really love your clients :)
